
Range guide
Compare the cup before you choose
Use the chart to compare umami, sweetness, colour, aroma and grade. Mu Hojicha and Dao Genmaicha sit beside the range as tea powders, so the choice stays clear.
Find your match →How we brew it
Simple brew guides for matcha, hojicha and genmaicha — the way we make them at home.
Matcha cup
Know your cup
Choose by taste, grade and cup style instead of guessing from the name.

Range guide
Use the chart to compare umami, sweetness, colour, aroma and grade. Mu Hojicha and Dao Genmaicha sit beside the range as tea powders, so the choice stays clear.
Find your match →NOT SURE WHERE TO START?
Tell us how you like to drink it — we'll point you to the right cup.
Milk-forward and smooth.
Shop latte matcha →Usucha / clear matcha.
Shop clear matcha →Roasted hojicha & genmaicha.
Shop tea & cocoa →